TOPEKA (the search engine formerly known as GOOGLE)

A different kind of company name

4/01/2010 12:01:00 AM

Early last month the mayor of Topeka, Kansas stunned the world by announcing that his city was changing its name to Google. We’ve been wondering ever since how best to honor that moving gesture. Today we are pleased to announce that as of 1AM (Central Daylight Time) April 1st, Google has officially changed our name to Topeka.

We didn’t reach this decision lightly; after all, we had a fair amount of brand equity tied up in our old name. But the more we surfed around (the former) Topeka’s municipal website, the more kinship we felt with this fine city at the edge of the Great Plains

via googleblog.blogspot.com

In it's infinite wisdom (and ultimate humor), Google has "officially" changed its name to TOPEKA! Yes, Topeka, as in Kansas! In what is being seen as another in Google's LONG history of FANSTASTICAL (sic) and elaborate April Fool's Day jokes, Google is dedicating this name change to the city of Topeka, due to it's unofficial name change last month to Google, Kansas! Topeka is vying for a spot on the list of cities that may receive 100GB Fiber connections to the internet, sponsored by the Google, uh, I mean Topeka, or ... WHATEVER!

Enjoy your April Fool's Day 2010, it appears that Google is! Or Topeka... OR... I'm confused! SMH!

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Posted via web from Willie Stylez's posterous